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• Sales Rank: #3657904 in Books
• Published on: 1932
• Binding: Hardcover
• 649 pages

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• Sales Rank: #5444015 in Books
• Published on: 2012-04-01
• Original language: English
• Number of items: 1
• Dimensions: 8.27" h x 2.28" w x 5.83" l, .0 pounds
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• 960 pages

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• Sales Rank: #4363937 in Books
• Published on: 1975
• Binding: Paperback

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• Sales Rank: #3967854 in Books
• Published on: 1980-10-31
• Original language: English
• Number of items: 1
• Dimensions: .0" h x .0" w x .0" l, .0 pounds
• Binding: Hardcover
• 519 pages

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• Sales Rank: #294324 in Books
• Published on: 2014-01-01
• Original language: English
• Number of items: 1
• Dimensions: .90" h x 8.10" w x 10.00" l, 2.35 pounds
• Binding: Hardcover
• 576 pages

Review
"I think it's the best on the market - especially at the graduate level."

"Kardes is a sound consumer behavior textbook that covers the most essential material."

About the Author
Frank R. Kardes is the Donald E. Weston Professor of Marketing at the College of Business at the University of Cincinnati. He is a recipient of the Distinguished Scientific Achievement Award of the Society for Consumer Psychology, and a Fellow of the American Psychological Association, the American Psychological Society, the Society for Consumer Psychology, the Society for Experimental Social Psychology, and the Society for Personality and Social Psychology. His research focuses on omission neglect, consumer judgment and inference processes, persuasion and advertising, and consumer and managerial decision making. He has published in many leading scientific journals and is frequently invited to present his research at leading universities throughout the world--including Wharton, Yale, Cornell, Chicago, Northwestern, Michigan, the Australian Graduate School of Management, the London Business School, the Hong Kong University of Science and Technology, and INSEAD (France). Dr. Kardes was an Editor of the Journal of Consumer Psychology, Advances in Consumer Research, and the Handbook of Consumer Psychology, and was an Associate Editor of the Journal of Consumer Research and the Journal of Consumer Psychology. He is currently Co-Editor of Marketing Letters.

Maria Cronley is a professor of marketing in the Farmer School of Business at Miami University. Dr. Cronley joined Miami 2002 and teaches classes in consumer behavior, developing consumer insights, and customer acquisition. She received a B.S. in business from Bowling Green State University, and a Ph.D. in marketing, with a secondary specialization in social psychology, from the University of Cincinnati. Her primary research interests center on consumer judgment and decision processes, with specific emphasis in the areas of inference and selective information processing, persuasion, and practices related to health services marketing. She sits on the Editorial Review Board for the Journal of Consumer Psychology, and has published numerous articles in scholarly journals, including the Journal of Consumer Research, Journal of Consumer Psychology, Journal of Business Research, Advances in Consumer Research, Journal of Experimental Psychology: Applied, and the Journal of Public Policy and Marketing. She has also won more than two dozen awards and grants for her scholarship and teaching, including the Endres Associate Fellows Award for research, the James Robeson Faculty Research Excellence Award, and the Outstanding Professor Award at Miami University.

Thomas W. Cline is Professor of Marketing in the Alex G. McKenna School at Saint Vincent College, where he teaches courses in consumer behavior, marketing research, advertising and promotion, strategic marketing, and statistical methods. He is a recipient of the International Teaching Excellence Award from the Association of College Business Schools and Programs. Dr. Cline has twenty years experience as a marketing research consultant, specializing in surveys, experimental designs, and focus groups. He earned a Ph.D. at the University of Cincinnati and an MBA from the University of Virginia. Dr. Cline has published numerous articles in academic journals, including the Journal of Advertising, Journal of Consumer Psychology, and Journal of Economic Psychology, Psychology and Marketing, and Journal of Marketing Communications. Dr. Cline is widely cited in the popular press, including USA Today, Psychology Today, CBS News, The LA Times, MSNBC, and The Washington Times. Dr. Cline also serves as head coach for the men's and women's golf teams for Saint Vincent College, hosted at Arnold Palmer's Latrobe Country Club in Latrobe, PA

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Buddha in the Palm of Your Hand, by Osel Tendzin

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In this provocative volume based on the author's lectures throughout the United States, Osel Tendzin presents the authentic teachings of the Buddha and the path of Buddhist meditation according to the Kagyu lineage of Tibet. Starting with the premise, traditional to this school of Buddhism, that all human beings possess the basic mind of enlightenment as their intrinsic nature, the book then outlines the stages of the path necessary to dissolve confusion and allow the brilliance of the awakened mind to shine through.

• Sales Rank: #1511696 in Books
• Brand: Brand: Shambhala
• Published on: 1987-06-12
• Released on: 1987-06-12
• Original language: English
• Number of items: 1
• Dimensions: 8.50" h x .25" w x 5.50" l, .45 pounds
• Binding: Paperback
• 128 pages

Features

• Used Book in Good Condition

About the Author
Osel Tendzin (1943-1990) was the Vajra Regent and a main student of Chogyam Trungpa.

Most helpful customer reviews

12 of 13 people found the following review helpful.
Buddah in the Palm of Your Hand
By suzanne
So many books on philosophy and religion talk "at" the system rather than offering a hands on real life feel. Buddha in the Palm of Your Hand is one of the rare books that leaves you feeling like you have something to actually go with in a practical sense...not just another idea to ponder and let your head go crazy with...no pedantic BS here! This easy to read book leaves you with a sense of peace and purpose. It also helps to de-complex a system that people have managed to make more complex than was intended. Loved it

7 of 8 people found the following review helpful.
Surprise, surprise, Sir Prize ...perhaps...the PRIZE!
By A Customer
This very surprizing (sorry!) book by a very contraversial author is a true prize. Maybe it had to stay hidden like Terma Teaching until the right time in His Story.
I have read a lot of Tibetan Buddhist texts but this one seems to put it together in a modern, understandable, workable form.
Thank you, Osel Tendzin. Such a shame you had to die in the attempt.

0 of 2 people found the following review helpful.
This is a good book to have
By Stephen J. Brown
I met the Regent at Tail of the Tiger in 1971. Who he was and who he became has been an inspiration to me on my own path. This is a good book to have.

See all 3 customer reviews...

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